The effect of summoning the Saxophone Samurai

Saxophone Samurai performing at the event venue

To all operators of large commercial complexes, shopping streets, and tourist facilitiesIf you call the Saxophone Samurai,
What will happen?That day, at the venuearound 200 to 2,000 peoplecustomers gather. Furthermore,400,000We can also help spread the word widely by leveraging your reach to your followers, and we will work together with you to plan the day's itinerary, right up to encouraging attendees to enjoy food, drinks, and shopping.

crowd200 to 2,000人audience per performanceIt is rare to see this many customers stop to watch stage performances at large commercial facilities and tourist spots. While the numbers vary depending on the size of the venue and the time of day, it is not uncommon for weekend crowds at commercial facilities to exceed one thousand people.FOLLOWERS40tens of thousands of peopleTotal social media followersTotal across six social media platforms. We have the reach to be recognised by a great many people.Views124,000,000ten thousand timesTotal view count of social media videos (combined total across 6 platforms)Saxophone Samurai's videos continue to be played repeatedly even after they are posted. A single appearance does not end on that day alone; it continues to carry the facility's name and scenery long afterwards. That is precisely why it leads to greater awareness.

* Social media figures are the total across six platforms: YouTube, Instagram, TikTok, Facebook, X, and Threads (as of September 2026).

What happens if you call the Saxophone Samurai?WHAT HAPPENS

It doesn't just end with "vitality being created".attraction, brand awareness, salesThese three will operate from that day.

1Attracting around 200 to 2,000 attendees

At large shopping centres on weekends, on the stages inside the building and in the rooftop car park,around 200 to 2,000 peoplecustomers gather.It is not uncommon for the number to exceed a thousand.We basically bring our own sound equipment, soThere is no charge for equipment hire.(We may ask you to provide a PA system only if we are travelling from afar.)

Please watch a video of the actual scene.1,800 peopleGamagori City / Apita Gamagori Store 1,500 peopleToyohashi City / Apita Mukaiyama Store 1,500 peopleNagoya City / Tsuruma Park 1,500 peopleKariya City / Ichihara Inari Shrine 1,200 peopleSaitama / Peony Walk Higashimatsuyama 1,000 peopleOkazaki City / Apita Okazaki Kita StoreView more videos (36 areas)

2Raising awareness

Across all six platforms, Saxophone Samurai's social media400,000's followers and total video views are124 million timesis.The very act of holding an event is a form of communication.By sharing this along with the venue or facility name, you can help people get to know the location.

Furthermore, on the day,online live streamingis also being held. In addition to the hundreds to around a thousand people coming to the venue, the live stream alsoover 1,000 people in totalPeople will come to see it. We can deliver a wide range of content online, on the very same day, showing "what is happening right here, right now".

Part 1: The person in charge can appear at the beginning of the live stream

If you wish,the start of the live stream just before the performance beginsIn addition, representatives from the facilities and tourist spots can take the stage. By having the representatives speak in their own words about what kind of place it is and what they are most proud of, listeners can gain a much deeper understanding than by simply listening to a performance.

practical exampleA live stream featuring a speaker in charge of Arimatsu-shiboriLive performance in the townscape of Arimatsu (Midori Ward, Nagoya City), a Japan Heritage town, held on 15 May 2026. You can watch the streamed archive.Part 2: We will promote your video for free

Starting with a performance by the Saxophone Samurai, and then straight intovideo that leads to the introduction of the facilityLimiting the sharing of this video exclusively to the client who requested the performancefree serviceWe accept this as such. However,So, we would like to ask your company to handle both the filming and the editingwill be.

The finished video isposting from your company's accountfor doing, and InstagramCollab postand if you add Sax Samurai as a co-creator, it will reach Sax Samurai's followers at the same time. All three examples we've received so farOver 20,000 timesplays have been reached.If it's alright for Sax Samurai's side to release it as well, then not just on InstagramTikTok, X and YouTube ShortsBut I can broadcast. Across all 6 platforms combined400,000It can be seen by more people, so the advertising effect will be even greater. Please let us know if you would like this.If you don't know of any companies that shoot or produce videos,I can also introduce someone from here.(In that case, a separate fee will be charged by the contractor.)practical exampleJoint post with the ceramic art museum "Sanjin Sanso"Kani City Ceramics Museum in Gifu Prefecture. This video connects a performance footage to an introduction of the museum itself. It has received over 1,800 likes.Detailed guide to the free "video promotion service"

3Increase in sales

We won't just gather people together. Saxophone Samurai isto drive sales for that day, and we also put thought into the assembly on the day.

Part 1: Leave a gap between the two stages to use as a lunchtime.

In facilities where people can eat, drink, or buy things, such as large commercial complexes, the morning and afternoonLeave a gap of about two hours between the two stages, that timeLunchtimeallocated to. Between performances, there will be time for people to buy food and go shopping. Those who have gathered will then be able to wander around the building.

Part 2: In the shopping street, get a sticker for today's shopping

If it is on a small scale like a shopping street,Giving away Sax Samurai stickers for free to anyone who shops in the shopping arcade that dayThis also takes the form of a mechanism that leads to the thought, "Since I've come all this way, I might as well buy something." It can also be combined with special in-store menus.

What benefits are available at each facility on that dayBY YOUR VENUE

Even with the same performance, how it works changes depending on the venue. We have summarised the effect closest to each facility.

large commercial facility / shopping mallSHOPPING MALLWhat happens on that dayto the stage inside the building or on the rooftop car parkaround 200 to 2,000 peopleBy allocating the lunchtime between the two stages,Shopping activity is generated, centring around food and drinkRather than just creating a buzz, it translates directly into that day's sales.Costs incurredSince we are bringing our own sound equipment,Equipment rental fees are £0. Setting up and taking down take about 30 minutes each.Track recordLarge commercial facilities are53 locations, 81 times in totalBefore longat least twice to 15 locationsat the facility with the highest number5 timesI have been invited.

shopping streetSHOPPING STREETWhat happens on that dayAn attendance of several hundred peopleby distributing stickers to those who made purchases on that day, or by combining it with the store's special menu,Foot traffic directly translates to sales.At the same time, it also serves as an opportunity to raise awareness of the shopping district's name itself.How to receiveone-offfrom. We also support donation-based formats, so you can get started even without a large promotional budget.Track recordThe shopping street is5 locations, 34 times in total。Repeat orders from all five locationsand the most common shopping street22ndamounts to.

Tourist facilities, cultural facilities, traditional craftsTOURISM & CULTUREWhat happens on that dayAt the beginning of the live streamThe person in charge will speakand you can tell people all over the country in your own words what kind of place it is and what kind of traditional craft it is.We can set the "unknown" in motion on the very same day.What you can do togethertransition from the performance to the introduction of the facilityFree video creationThis is accepted (filming and editing by your company). We also accommodate planning outside of normal business hours, such as special live performances after closing and night-time openings.Track recordSightseeing spots and castles17 locations, 25 times in total, shrines and temples are17 locations, 24 times in totalAt Tsuruma Park, a nationally registered monument with a history of over 100 years,The world's first "official artist"is positioned as.

Local authorities and governmentLOCAL GOVERNMENTWhat happens on that dayA turnout of several hundred to a thousand people, and the reach to 400,000 followers. At lives outside the prefecture,Nagoya tourism flyerwe design right through to sending customers on to their next destination beyond simply attracting them, such as by distributing vouchers.What you can do togetherIf you wish, not only playing the instrumentFrom identifying issues to measuring effectivenessCount me in. I'm making car stickers to declare "I love Nagoya" and handing them out.Proud Nagoya Projectefforts to foster local pride, such as, are also underway.Track recordIn the public-private co-creation project "Social X Acceleration for AICHI 2026" by Aichi Prefecture,Top 10 finalistswas elected.

actual initiativesCASE STUDIES

These are initiatives that are already being implemented to suit the challenges faced by each region.Issue → Measure → OutcomeI will introduce them in the following order.

Ozone Shopping Street x Human Tourist DestinationCASE 01 ／ SHOPPING STREETChallengesBecoming a row of shuttered shops and a decrease in pedestrian traffic.measureTwo free gigs a month, exclusive stickers, and special in-store menus.AchievementsCost-effective customer acquisition, increased sales, and creating a walking route around the town.

Japan Heritage Arimatsu × Traditional CraftsCASE 02 ／ TRADITIONAL CRAFTChallengesA lack of daily customer attraction and the ongoing PR for Arimatsu-narumi shibori.measureMonthly regular live performance, Arimatsu-shibori experience, appearance by the person in charge on live streaming, and social media posting.AchievementsDriving traffic to traditional crafts using music as a gateway, and continuous brand awareness expansion.

Taiga drama exhibition × Weekday evening visitor attractionCASE 03 ／ CULTURAL FACILITYChallengesAttracting customers on weekday evenings and night-time utilisation of tourism resources.measureSpecial live performance after closing, extended opening hours, free admission.AchievementsDrive new visitor numbers to the historical facility and provide year-round PR.

In addition to these, they have performed at various tourist attractions and shopping centres across Nagoya, including Tsuruma Park, Furarie, Oasis 21 and Atsuta nagAya.

See efforts to boost tourism

What kind of place we visitedWHERE WE HAVE PLAYED

This is a breakdown by type of requests where we can disclose the venue name.The cumulative number of times exceeds the number of locationsThe point is that we have been invited to the same venue many times.There are 75 venues that have invited us two or more times.amounts to.

Venue typesplacescumulative totalParks and squares44411Stations and airports14125large shopping centre5381Shops (dining and retail)2975shopping street534Tourist attractions and castles1725Shrines and temples1724cultural centre and community centre1212Others710Hall69Schools and universities69Hotel67Companies and organisations67housing exhibition centre / house builder66

* Performances where the venue name cannot be disclosed due to circumstances on the client's side are not included. Venue names can be viewed on the "Performance Record" page.
View past performances

Please also seeRELATED PAGESdataSaxophone Samurai dataNumber of performances, regions, and reach. The scale of our activities summarised in a single figure.AreaNational activities and expedition achievementsStages in 19 prefectures and the conditions for travelling to remote locations.VIDEOSPopular video and social media achievementsYou can view the frequently seen performances here.INTROSaxophone Samurai in 3 minutesWho they are, and why a samurai. Through 7 questions, the full picture of their activities in 3 minutes.

For your considerationRECORD & VOICESPlease also take a look at this when considering a booking, to see the kinds of places we have visited and how the audiences felt. You can also check out videos to see how many people attended.RECORD1,300performances exceeding the showPerformance historyYou can view a list of the venues and regions we have visited, including large commercial facilities, hotels, halls, and tourist spots.View past performances VOICES7,100That particular feedbackFeedback from everyone who listenedWe are collecting the genuine words sent to us from everyone who stopped by at the venue.Reading your feedback crowd200 to 2,000attracting customersCustomer acquisition results on videoYou can watch a video to see how many people gathered at the venue on the day in each town we visited.Watch a video of the customer acquisition process in action

FOR YOUR VENUEOn that day, people gathered,
And it sells.Stage assembly, speaking on the live stream, and creating videos.
You can consult with us from anywhere, so please feel free to get in touch first.

Enquiries and QuotationsPerformance times, the schedule for the day, and conditions regarding sound and power are detailed in "About Performance Requests",
The approach to costs is summarised in the "Guide to performance fees".Requests for performances Approximate performance fee